Haven’t you noticed? Pro-choice. Pro-life. Gay rights.
Just the name biases the conclusion, doesn’t it? So much is in a name. So much is in the branding. But more importantly, knowing the angle can help you come up with another.
Remember William Wilberforce? For years he battled for anti-slavery (or should I say, freedom for all?). Finally he arrived at the perfect angle that caught Parliament unawares: The Foreign Slave Trade Abolition Bill. Posing as patriotic, this bill was successfully passed, quickly abolishing much of the slave trade.
So what’s my point? You disagree with something, stop blowing your mouth off. Think strategically. Even screenwriters do so. In The Bletchley Circle, a BBC mini-series based on the true Bletchley code breakers during World War 2, four undercover agents realize the corruption within the police force as importers bring the sex trade to England. How can this be reported if Scotland Yard is corrupt? Call Customs.
What issues set your heart ablaze? Abortion? While the pro-choice movement focuses on mothers, the pro-life movement focuses on the unborn. Why not also focus on doctor’s rights? Or how about securing our borders? Trump focuses on national security. Clinton advocates open borders for international relations.